Press Release
June 9, 2003
T-Mobile only operator to offer email access on the move for the small business and 'prosumer' market
London, England - T-Mobile UK today launched the first true 'Instant Email' service for small business and 'prosumers' (professional consumers), offering email access on the move almost all around the globe.
Spearheading the launch of T-Mobile's Instant Email service is the BlackBerry® solution. This includes the BlackBerry 7230™ wireless handheld with colour-screen and tri-band features, and the BlackBerry 6230™, currently only available on the T-Mobile network. Also the Instant Email service is available on the Sony Ericsson P800, the Nokia 7650 and 3650 powered by Infowave Software (TSE: IW) email software.
The service has recently been launched in Germany and Austria and is also available for T-Mobile customers in the USA. Later this year the service will launch in the remainder of T-Mobile's markets ensuring international consistency.
Brian McBride, Managing Director for T-Mobile UK, comments: "Living in an information-hungry society, people want information and they want it fast. T-Mobile's objective is to entirely focus on this and in doing so offer our customers a portfolio of simple and intuitive services that they want, will use and which will give value for money."
'Instant Email' enables its customers to work seamlessly, while out of the office and on the move. The service's 'always on' connection (via GPRS) allows emails to be delivered anytime, almost anywhere, proving invaluable to today's busy entrepreneurs and email-savvy customers.
The T-Mobile Instant Email with BlackBerry service using BlackBerry's unique push technology allows customers while on the move, to:
- directly receive, read, reply to and store emails from up to 10 business or personal email accounts, without a cumbersome dial-in process
- read email attachments
- enjoy a simple 5-step installation to get the Instant Email with BlackBerry service up and running straight from purchase
BlackBerry is manufactured by Research In Motion (RIM).
The T-Mobile Instant Email service for smart devices works using Infowave's Symmetry Express solution. As well as supporting the Sony Ericsson P800, the service also supports the Nokia 3650 and 7650. It allows customers while on the move to:
- directly receive, read, reply to and store emails from a personal email account, without a cumbersome dial-in
- read and edit email attachments (on Sony Ericsson P800)
- enjoy a simple set-up process using an easy to follow configuration wizard
All devices available for the service include standard mobile phone functions for customers to make and receive calls, send SMS, browse t-zones and more.
Nikesh Arora, Chief Marketing Officer for T-Mobile International comments: "We are continuing our evolution into a 'connected' society; email is becoming as essential as the ability to make a mobile phone call. Instant email promotes the ability for small and medium sized businesses to stay competitive and increase productivity.
"We are committed to creating a wireless workplace, focusing on the small business and 'prosumer' market as a core element in our mobile data strategy."
The 'Instant Email' service can be added to any T-Mobile price plan. The customer simply chooses an appropriate device from the range, adds a voice or data pay monthly price plan and the monthly Instant Email service at £10 per month, which, until 30 September 2003, includes unlimited email use and up to 100mb of internet use.
The Blackberry 7230™ (colour screen) is available for £199, the 6230™ (monochrome screen) is available for £129 and the Sony Ericsson P800 is available for £299.99. Both the BlackBerry and Sony Ericsson devices are tri-band, allowing customers to use the service in most countries across the globe, including the USA, (GSM 900/1800/1900 networks with GPRS).
The service will be available in selected T-Mobile UK Retail stores from June 16th 2003.
Notes to editors
T-Mobile is strongly committed to taking the business market and is a key cornerstone in its mobile data strategy. T-Mobile is gaining a strong position in this market place, raising its share to 53% in the German market last year.
T-Mobile is proud of a broad portfolio of services ranging from instant email access on mobile devices to W-LAN to software solutions for larger corporations. All services are highly secure, simple to use with a global focus, ensuring the needs of our global footprint is served.
About T-Mobile UK
- T-Mobile UK, trading as T-Mobile, was formerly known as One 2 One, and is the UK network of T-Mobile International - one of Deutsche Telekom AG's four strategic divisions.
- Deutsche Telekom's subsidiaries and affiliated companies currently serve more than 86 million mobile customers worldwide.
- T-Mobile International is the first transatlantic mobile communications provider utilising the digital GSM wireless technology standard. This underpins the provision of its unique transatlantic, single tariff roaming package, "WorldClass".
- T-Mobile has GPRS roaming agreements with 32 networks in 29 countries, including the USA, the best GPRS roaming footprint in the UK market.
- T-Mobile launched the first true mobile-to-mobile multimedia messaging service (MMS) in the UK. The Picture Messaging service launched on 1 June 2002.
Order free broadcast quality footage from The NewsMarket, www.thenewsmarket.com
Register at The NewsMarket and search for 'T-Mobile' to find a wide range of
B-Roll and stock shots, or call Matthew Thomson on 020 7479 0966.
About T-Mobile International
T-Mobile International is one of the world's leading companies in mobile communications. As one of Deutsche Telekom's four strategic divisions, T-Mobile concentrates on the most dynamic markets in Europe and the United States. By the end of the first quarter 2003, more than 86 million people were using the mobile communications services provided by companies in which T-Mobile or Deutsche Telekom have a majority or minority stake. And all that over a common technology platform based on GSM, the world's most successful digital wireless standard. This also makes T-Mobile the only mobile communications provider with a seamless transatlantic service.
For more information about T-Mobile International, please visit
www.t-mobile-international.net.
Press enquiries: T-Mobile UK Press Office on +44 (0) 7017 150 150
Or visit the T-Mobile UK website at http://www.t-mobile.co.uk
